- To display relevant offers, depending on the user’s location – I love TGV
- To trigger an impulse purchase by using weather data – Club Med
- To display a new type of retargeting, evolving, more relevant, adapted to the user’s path – Hertz
- To personalise messages using all types of data : 3rd party, DMP,… – Compagnie des Alpes
- To facilitate international and multilingual campaigns- Voyages-Sncf
- To optimise banners with multi-variant testing – Accor Hotels
- To personalise all types of banners, formats : display, skin, video, mobile – I Love TGV – Europcar
- To contextualise messages in line with the user’s search on publishers websites – Voyages-SNCF
Discover the chosen scenarios for these Travel & Tourism campaigns.