Campaign goal
Always-on campaign for Corsair.
Scenario
The banner is dynamic at several levels.
If the user’s weather is bad
Weather & temperature are displayed then 3 destinations with a summer weather.
If the weather is good
1 or 3 top destinations are displayed without weather message.
Depending on the user’s location
If in the parisian area : Flight offer
If not in parisian area : Train + Flight offer
If in DOM-TOM : Paris offer
Offer & legal notice
Display of offers having the same lugagges rules in legal notice (0, 1 or 2 lugagges included).
A/B test
Test between 1-destination banner and 3-destinations banner
Multi-destinations banner
If good weather in the user’s location
If snowy weather in the user’s location
