Skins

Objectives Acquisition campaign brought by Le Bon Coin to promote the operation « Les Super J ! » from November 20th to 21st. Scenario With a drive-to-store approach, the banner will display the closest point of sale to the Internet user according to its geolocation and a carousel of 5 products. 3 skins are available: desktop, tablet, … Continued

Objectives Web-to-store acquisition campaign HabillageSkins, desktop Scenario In order to support the promotional offers period sets up for the brand’s anniversary, the scenario presents the different offers and the nearest Monsieur Meuble store to the Internet user. Data Used User’s locationMonsieur Meuble adressesPromotional offers and datesWording & visuals User’s location – Ajaccio User’s location – … Continued

Objective Acquisition campaign to promote the FDJ’s online betting offer “Parions Sport”.Desktop & mobile Scenario The banner is adapted according to the schedule and importance of the matches previously defined by FDJ. In some cases, user’s location is activated to promote matches close to the Internet user’s position.Depending on the schedule of sporting events, three … Continued

Objectives Promotion of call prices for SNCF’s InOui offer.Skin Format, desktop, mobile and tablet exclusively on Leboncoin. Scenario The banners are displaying different travel offers depending on the user’s location. Data Used User’s locationImages et wordingAdvertiser data: routes and prices Skin format – User’s location – Paris User’s location – Paris User’s location – Nancy

ObjectivesAcquisition campaign, shows the most relevant tire product.ScenarioTwo weather animations : snow and rainThe wording being selected based on temperature and geolocation.Highlighting the appropriate tire product. Data UsedUser’s locationImages, textsWeather   Alpin6 : snow zone and temperature < 7° (TRAUNSTEIN) CrossClimate : no snow and temperature < 7° (SONDERSHAUSEN) Alpin6 : snow zone and temperature < 7° … Continued

ObjectiveCampaign for the launch of Samsung’s Galaxy Note 9, operated on Google CM and Studio.Desktop (IAB + Skin format) and mobile campaign.ScenariosPre-order periodTo encourage pre-orders, the banner displays :-A trade-in offer depending on the user’s current mobile device (user-agent).-A countdown  with time remaining to benefit from this offer.Launch periodThe banner displays several product USP depending … Continued

Campaign goal Branding campaign during the FIFA World Cup 2018, in the United States and Mexico.  ScenarioFor each game, the skin format displays in real time:-The playing teams-The playing time-The score-The name of the scorersDynamic criteria Date & Competition scheduleWording & ImagesSport data feeds : playing time, scores, scorers skin displayed during Uruguay – France 

Campaign goal Branding campaign during the FIFA World Cup 2018, in the United States and Mexico.  ScenarioFor each game, the skin format displays in real time:-The playing teams-The playing time-The score-The name of the scorersDynamic criteria Date & Competition scheduleWording & ImagesSport data feeds : playing time, scores, scorers Skin displayed during Brasil vs Mexico Skin displayed during … Continued

Campaign goalHighlighting the limited Bouygues telecom & Nokia 7 plus offer.Skin FormatScenarioDynamic skin, on desktop, tablet and mobile devices.It integrates a countdown that run until the end of the Nokia 7 plus offer. Data usedTime : date & hours Skin integrating a countdown for the limited offer.  

Campaign goal Acquisition campaign during the FIFA World Cup 2018 – Standart IAB formats and skins.  ScenarioDepending on the competition schedule, the banner presents the 2 nexts matches broadcasted on beIn Sports.Dynamic criteria DateCompetition scheduleWording & ImagesBanner displayed on June the 26th, 2018Denmark/France & Australia/PeruBanner displayed on June the 25h, 2018Russia/Saudi Arabia & Egypt/UruguayBanner displayed on June … Continued

 Campaign goalBranding campaign, highlighting the roller shutter of the Velux brand.IAB standards & skinsScenario The user is geolocated.The banner displays then the most relevant advantage of the roller shutter, depending on the current weather.Data usedUser’s locationWeather  Advertising message in sunny weather       Advertising message in rainy weather  

Campaign goal Web-to-Store acquisition campaign for Decathlon in Germany.  Standard IAB Formats and skins.ScenarioThe banner displays several products within a carrousel and, depending on the user’s locations, indicates the contact details and the opening hours of the closest Decathlon store.Dynamic criteria LocationDecathlon stores informationWording & Images   Banner presented to a user in BerlinBanner presented to a user in HamburgSkin … Continued

Campaign goalsBranding campaign for the beer brand Pelforth, which launched limited edition bottles.ScenarioDepending on the user’s location, the banner display a personalised message, highlighting the user’s area name.Data usedUser’s location  Click on the images below to launch the videosBanner displayed in BordeauxBanner displayed in DijonBanner displayed in CaenBanner displayed in Paris Banner displayed in Lille Banner and its … Continued

Campaign goalsBranding campaign (standard IAB formats + skins). KIA takes advantage of its FIFA Worldcup Official Sponsor status to promote the KIA Stonic.ScenariosDepending on the competition schedule, the banners display:Before de games: countdown before the next match and presentation of the involved teamsDuring the games: real-time scores and reaction to notable actions (cards, goals, penalties…)After … Continued

ObjectiveCampaign promoting the launch of Samsung’s new Galaxy S9 mobile phone. Desktop & mobile campaign.Scenario3 launch companion scenarios: Pre-order / Launch / Cross-sellEach creation presents a message adapted to the USP put forward, and to the user in his phase of purchase or interest.In pre-launch, a countdown is set up to encourage pre-orders.In the cross-sell … Continued

ObjectiveTeasing, acquisition and retargeting campaign promoting Ouigo’s Summer Sales.ScenariosTeasingThe banner integrates a countdown displaying how much time is left before the launch of the sales.AcquisitionBased on the user’s location, the banner displays a Ouigo offer departing from the nearest train station from the user.RetargetingThe banner displays the last Ouigo offer (date, origin/destination and price) seen … Continued

Campanile is using ADventori’s DCO technology for communicating its brand promise. This cross-device and multi-format campaign is operated with IPG Mediabrands to promote events organised in the Campanile Hotels closed to the user, as well as the gatering offer.

ObjectiveAcquisition campaign promoting Darty’s stores and products in Conforama’s customer catchment area.Desktop and mobile campaign.ScenarioBased on user’s location, the banner displays the nearest store’s address within Conforama’s catchment area.The banner displays randomly promotional products.Data usedUser’s locationList of Darty’s addressesList of Conforama’s catchment area          

ObjectiveAcquisition campaign promoting the « Suprême d’Hiver » burgers by Quick during the winter season.Sliding Skin ad format.ScenarioThe visual and wording displayed on the skin ad are adapted to the weather and tempererature: snow, very cold, rain, cold…Data usedWeatherTemperature    Sliding Skin ad adapted to the weather: snow  Click on the player to watch   Sliding Skin ad … Continued

Campaign goal Branding and retargeting campaign for LaFourchette, and Insider, its premium service. Scenario Branding Random messages of LaFourchette or Insider, adapted to the user’s location. Retargeting Depending on the visited restaurants, the banner will: Be branded La Fourchette or Insider.Integrate restaurants’ address and rate. Data used User’s locationUser’s path, browser historyRestaurants and their addressRestaurants … Continued

 ObjectiveAcquisition campaign promoting Carrefour’s Express Delivery Service.ScenariosDepending on the user’s weather and time:Visual and wording adapted to the weatherDisplay of the estimated time of deliveryData usedTime + delivery timeUser’s locationWeather    Weather: rain – Time: 16h03   Weather: sun – Time: 09h10    Skin format, Weather: sun– Time: 12h29      

Campaign goal  Acquisition campaign promoting SNCF’s Intercité offers.ScenarioDepending on the user’s location, the banner displays an Intercité offer departing from the user’s city.Data usedUser’s locationOffers feed : destinations + wordings + prices   Departing from Caen  Departing from Lyon  Skin format, departing from Paris: Clermont-Ferrand      

ObjectiveAcquisition campaign, exclusively in site skin ads promoting the « Unbeatable Offers » by Cdiscount.ScenarioThe skin ad displays a countdown showing how much time is left to take advantage of the offers displayed.Two offers are displayed randomly amongst the product feed, with their available stock.When clicking on:The skin header, redirection to the “Unbeatable Offers” general pageOne of the … Continued

Campaign goalsBranding and acquisition campaign on desktop, mobile, video and skin formatsScenariosDepending on the date, the hour and the geolocation of the user, the ad displays the restaurants or the events organised nearby :On desktop and mobile: a Vpaid video composed of a dynamic slide followed by an advertising spotOn mobile (in-app): a dynamic banner … Continued

Campaign goalsYear-end communication to highlight Orange’s thematic offersAcquisition & Branding campaign on web and mobile (mobile web & in-app) digital : IAB formats, video & richMulti-variant testingScenariosThe banner is personalised according to the user’s interest : for each affinitive segment (fiber, sports, music…), multi-variant testing of the message and the proposed offer8 creative masters – … Continued

Campaign goalHighlight Norauto’s Winter offerDynamic skins and display, adapted depending on the weather.ScenarioUser’s locationDifferent animations and offers depending on the user’s weather : coldness, rain or snowIntegration of the closest Norauto center addressData usedUser’s locationWeatherNorauto center addresses   Drop in temperature   Snow prevision Drive-to Store banners      

Campaign goals Interactive branding campaign for Maalox Display, skins, mobile Scenario Interactive banner inviting the user to play « Tic Tac Toe ». Adapted skins on websites as lequipe.fr or letudiant.fr Icons and text adapted depending on the website thematic: soccer ball, alarm clock, envelop, flame. Data used User’s interaction Websites thematic Click on the banners to see … Continued

Campaign goalBranding campaign linked to the « Vive la gastronomie » operation.Skins adapted to the user’s locationScenarioThe message on the  skin and its companion will be adapted to user’s city/areaDynamic criteriaUser’s location   Skins Lyon Skins Provence

Campaign GoalsAcquisition campaign driven by the weather, on the LeBonCoin.fr website.Skins and companion format (300X600)ScenarioPassbackUser’s LocationCampaign will only be displayed to user’s who are in an area where it is rainingDynamic CriteriaUser’s locationWeather   SKINS 

Campaign goalsAcquisition campaign web-to-store oriented: increase in-store sales on specific Ikea products.Campaign setupA range of products is presented to the user.Depending of the user location, the banner displays the nearest store, among the 30 Ikea stores in France.IAB standards and Rich with full dynamic background takeover of Orange.frDynamic criteriaUser’s location CAMPAIGN 2016 ORGANIZE YOUR LIVING 2016 CAMPAIGNTOULOUSETHIAIS APRIL 1 … Continued

Campaign goalHeineken acquisition campaign driven by temperatureScenarioUser’s locationThe campaign is displayed only if the user is in an area where the temperature is above 25°IAB Standards and Background takeoversDynamic criteriaUser’s locationTemperature  Temperature above 25°   Screenshot Background Takeover on L’équipe   Screenshot background takeover on Mensquare  

Campaign goalsCoca-Cola Branding and Awareness campaignWeb, Mobile, Tablet and rich media formatScenarioRandom various punchlines of the Coca-Cola #choisislebonheur campaign.Multivariant testing on CTA.Data basedPunchlineCTA   Skins             

Campaign goalsThe M6 Mobile campaign was designed for a Drive to Store objective, the purpose here is to promote the new M6 Mobile plan, and to lead the user toward the closest store.The device is using 2 ADventori solutions: DCO with banners and total ad site covering + an event landing page including a store … Continued