{"id":4076,"date":"2016-04-28T10:38:18","date_gmt":"2016-04-28T08:38:18","guid":{"rendered":"https:\/\/v4.adventori.com\/fr\/?p=4076"},"modified":"2016-05-13T15:41:57","modified_gmt":"2016-05-13T13:41:57","slug":"adventori-interviendra-au-data-performance-summit-2015-2","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/actualites\/interventions-et-conferences\/adventori-interviendra-au-data-performance-summit-2015-2\/","title":{"rendered":"ADVENTORI INTERVIENDRA AU DATA PERFORMANCE SUMMIT 2015"},"content":{"rendered":"<div class=\"row\"><div class=\"col-xs-12\"><h2 style=\"text-align: center;\">DATA PERFORMANCE SUMMIT 2015<\/h2><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/10-2015-data-perf-1024x348.jpg\" alt=\"10-2015-data-perf-1024x348\" width=\"1024\" height=\"348\" class=\"alignnone size-full wp-image-4074\" \/><\/p><p>Pour cette 2\u00e8me \u00e9dition, de nombreux experts viendront partager leur expertise ainsi que leurs retours d\u2019exp\u00e9rience sur des sujets tels que :<\/p><ul><li>Quelle place accorder \u00e0 la donn\u00e9e dans un avenir proche ?<\/li><li>Faut-il repenser l\u2019ensemble de nos mod\u00e8les et dispositifs ?<\/li><li>Le ROI incr\u00e9mental sera-t-il l\u2019indicateur de demain ?<\/li><\/ul><hr \/><p align=\"center\">Carole Ellouk, Directrice Marketing d&rsquo;ADventori interviendra lors de la table ronde :<br \/><span class=\"important\"><strong>\u00ab\u00a0Cr\u00e9ation en temps r\u00e9el ? La combinaison optimale cr\u00e9a \u2013 data, cl\u00e9 du succ\u00e8s ?\u00a0\u00bb<\/strong><\/span><br \/>13 octobre 2015 \u00e0 17h20<\/p><hr \/><p>Cette table ronde aura pour but de r\u00e9pondre \u00e0 diff\u00e9rentes interrogations.<br \/>A l\u2019heure de la data, doit-on toujours assommer les internautes avec des publicit\u00e9s d\u00e9connect\u00e9es des profils\/int\u00e9r\u00eats\/ intentions ? Quel est le savant dosage entre un message r\u00e9p\u00e9titif et un message personnalis\u00e9 ? Comment choisir les \u00e9l\u00e9ments \u00e0 personnaliser ?<\/p><p>Cette session se penchera sur la technologie employ\u00e9e pour la cr\u00e9ation en temps r\u00e9el, ses limites et ses avantages et sur les r\u00e9sultats obtenus avec la pr\u00e9sentation des cas Volkswagen, Leclerc, Air France, Relais &amp; Chateaux et Nocib\u00e9.<\/p><p class=\"subtitle\">Mod\u00e9rateur :<\/p><ul><li>Antoine Ripoche, Ind\u00e9pendant &#8211; Mod\u00e9rateur du Data Performance Summit<\/li><\/ul><p class=\"subtitle\">Intervenants :<\/p><ul><li>Carole Ellouk, Directrice Marketing, ADventori &#8211; <a href=\"https:\/\/twitter.com\/lallaux\" onclick=\"_gaq.push(['_trackEvent', 'outbound-article', 'https:\/\/twitter.com\/lallaux', '@lallaux']);\" target=\"_blank\" class=\"external external_icon\" rel=\"nofollow\">@lallaux<\/a> <a href=\"https:\/\/twitter.com\/adventori\" onclick=\"_gaq.push(['_trackEvent', 'outbound-article', 'https:\/\/twitter.com\/adventori', '@ADventori']);\" target=\"_blank\" class=\"external external_icon\" rel=\"nofollow\">@ADventori<\/a><\/li><li>Anthony Spinasse, Managing Director, Gamned<\/li><li>Guillaume Valicon, Head of Business Efficiency, Performics<\/li><\/ul><p>Plus d&rsquo;info <a href=\"http:\/\/dataperformanceparis.fr\/paris2015\/programme\/\" onclick=\"_gaq.push(['_trackEvent', 'outbound-article', 'http:\/\/dataperformanceparis.fr\/paris2015\/programme\/', 'ici']);\" target=\"_blank\" class=\"external external_icon\" rel=\"nofollow\">ici<\/a><\/p><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>DATA PERFORMANCE SUMMIT 2015Pour cette 2\u00e8me \u00e9dition, de nombreux experts viendront partager leur expertise ainsi que leurs retours d\u2019exp\u00e9rience sur des sujets tels que :Quelle place accorder \u00e0 la donn\u00e9e dans un avenir proche ?Faut-il repenser l\u2019ensemble de nos mod\u00e8les et dispositifs ?Le ROI incr\u00e9mental sera-t-il l\u2019indicateur de demain ?Carole Ellouk, Directrice Marketing d&rsquo;ADventori interviendra &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/actualites\/interventions-et-conferences\/adventori-interviendra-au-data-performance-summit-2015-2\/\">Continued<\/a><\/p>\n","protected":false},"author":8,"featured_media":4866,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ADVENTORI INTERVIENDRA AU DATA PERFORMANCE SUMMIT 2015 | ADventori<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/v4.adventori.com\/fr\/actualites\/interventions-et-conferences\/adventori-interviendra-au-data-performance-summit-2015-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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