{"id":3084,"date":"2016-04-25T15:05:19","date_gmt":"2016-04-25T13:05:19","guid":{"rendered":"https:\/\/v4.adventori.com\/fr\/?p=3084"},"modified":"2016-09-14T12:46:25","modified_gmt":"2016-09-14T10:46:25","slug":"axa-assistance","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/axa-assistance\/","title":{"rendered":"AXA Assistance"},"content":{"rendered":"<div class=\"row\"><div class=\"col-sm-7\"><h3><strong>Objectif de campagne<\/strong><\/h3><p><span>Campagne internationale de Notori\u00e9t\u00e9 et de Retargeting visant \u00e0 augmenter les\u00a0demandes de devis pour une offre d\u2019assurance Axa.<\/span><\/p><h3><strong>Sc\u00e9nario<\/strong><\/h3><p><span>Selon la g\u00e9olocalisation :<\/span><\/p><ul><li>Proposition d\u2019offres correspondant \u00e0 son pays.<\/li><li>Message automatiquement dans la langue de la r\u00e9gion.<\/li><li>Message diff\u00e9rent en acquisition et en retargeting.<\/li><li>Clic diff\u00e9renci\u00e9 : le post-clic renvoie sur une page dans la langue correspondante.<\/li><\/ul><h3><strong>Donn\u00e9es utilis\u00e9es<\/strong><\/h3><ul><li>G\u00e9olocalisation<\/li><li>Langue<\/li><li>El\u00e9ments de la campagne : prix, visuels\u2026<\/li><\/ul><\/div><div class=\"col-sm-5\"><div class=\"row\"><div class=\"col-xs-6\"><p>&nbsp;<\/p><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Netbooster.png\" alt=\"Netbooster\" width=\"620\" height=\"171\" class=\"alignnone size-full wp-image-2395\" \/><\/p><\/div><div class=\"col-xs-6\"><p>&nbsp;<\/p><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/axa-assistance.png\" alt=\"axa-assistance\" width=\"1067\" height=\"250\" class=\"alignnone size-full wp-image-3087\" \/><\/p><\/div><br \/><div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><\/div><div class=\"row\"><\/div><\/div><\/div><p>&nbsp;<\/p><hr \/><h4 class=\"row\" style=\"text-align: center;\"><\/h4><div class=\"row\"><div class=\"row\"><div class=\"col-xs-6\"><h4 style=\"text-align: center;\"><i>PROSPECTION FRANCE<\/i><\/h4><div class=\"row\"><div class=\"col-md-2\"><p style=\"text-align: center;\"><\/p><\/div><div class=\"col-md-8\"><div style=\"width: 320px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-3084-1\" width=\"320\" height=\"290\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/300x250_AxaAssistance_Netbooster_ProspectionFrance.mp4?_=1\" \/><a href=\"https:\/\/v4.adventori.com\/media\/300x250_AxaAssistance_Netbooster_ProspectionFrance.mp4\">https:\/\/v4.adventori.com\/media\/300x250_AxaAssistance_Netbooster_ProspectionFrance.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><\/div><\/div><div class=\"col-xs-6\"><h4 style=\"text-align: center;\"><i>RETARGETING ESPAGNE<\/i><\/h4><div class=\"row\"><div class=\"col-md-2\"><p style=\"text-align: center;\"><\/p><\/div><div class=\"col-md-8\"><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-3084-2\" width=\"320\" height=\"290\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/300x250_AxaAssistance_Netbooster_RetargetingEspagne.mp4?_=2\" \/><a href=\"https:\/\/v4.adventori.com\/media\/300x250_AxaAssistance_Netbooster_RetargetingEspagne.mp4\">https:\/\/v4.adventori.com\/media\/300x250_AxaAssistance_Netbooster_RetargetingEspagne.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><\/div><\/div><br \/><br \/><\/div><\/div><div class=\"row\"><\/div><h4 class=\"row\" style=\"text-align: center;\"><\/h4><div class=\"row\"><\/div><div class=\"row\"><div class=\"row\"><div class=\"col-xs-6\"><h4 style=\"text-align: center;\"><em>\u00a0PROSPECTION UK<\/em><\/h4><div class=\"row\"><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><div class=\"col-md-8\"><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-3084-3\" width=\"320\" height=\"640\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/160x600_AxaAssistance_Netbooster_ProspectionUK.mp4?_=3\" \/><a href=\"https:\/\/v4.adventori.com\/media\/160x600_AxaAssistance_Netbooster_ProspectionUK.mp4\">https:\/\/v4.adventori.com\/media\/160x600_AxaAssistance_Netbooster_ProspectionUK.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><\/div><\/div><div class=\"col-xs-6\"><h4 style=\"text-align: center;\"><em>RETARGETING ALLEMAGNE<\/em><\/h4><div class=\"row\"><div class=\"col-md-2\"><p style=\"text-align: center;\">\u00a0<\/p><\/div><div class=\"col-md-8\"><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-3084-4\" width=\"320\" height=\"640\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/160x600_AxaAssistance_Netbooster_RetargetingAllemagne.mp4?_=4\" \/><a href=\"https:\/\/v4.adventori.com\/media\/160x600_AxaAssistance_Netbooster_RetargetingAllemagne.mp4\">https:\/\/v4.adventori.com\/media\/160x600_AxaAssistance_Netbooster_RetargetingAllemagne.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><\/div><\/div><\/div><\/div><h4 style=\"text-align: center;\"><em>\u00a0<\/em><\/h4><p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Objectif de campagneCampagne internationale de Notori\u00e9t\u00e9 et de Retargeting visant \u00e0 augmenter les\u00a0demandes de devis pour une offre d\u2019assurance Axa.Sc\u00e9narioSelon la g\u00e9olocalisation :Proposition d\u2019offres correspondant \u00e0 son pays.Message automatiquement dans la langue de la r\u00e9gion.Message diff\u00e9rent en acquisition et en retargeting.Clic diff\u00e9renci\u00e9 : le post-clic renvoie sur une page dans la langue correspondante.Donn\u00e9es utilis\u00e9esG\u00e9olocalisationLangueEl\u00e9ments de &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/axa-assistance\/\">Continued<\/a><\/p>\n","protected":false},"author":8,"featured_media":6149,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[136,179,180,199,202,220,221],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AXA Assistance | ADventori<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/axa-assistance\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" 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