{"id":2882,"date":"2016-02-05T16:27:09","date_gmt":"2016-02-05T15:27:09","guid":{"rendered":"https:\/\/v4.adventori.com\/fr\/?p=2882"},"modified":"2016-12-29T18:07:11","modified_gmt":"2016-12-29T17:07:11","slug":"koolicar","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/","title":{"rendered":"Koolicar"},"content":{"rendered":"<div class=\"row\"><div class=\"col-sm-7\"><h3><strong>Objectif de campagne<\/strong><\/h3><p><span>Campagne d\u2019Acquisition d\u2019utilisateurs pour Koolicar, site de location de voiture entre particuliers.<\/span><\/p><h3><strong>Sc\u00e9nario<\/strong><\/h3><ul><li>Recruter des propri\u00e9taires et des locataires de voiture en fonction de la g\u00e9olocalisation de l\u2019internaute.<\/li><\/ul><h3><strong>Donn\u00e9es activ\u00e9es<\/strong><\/h3><ul><li><span style=\"line-height: 1.42857;\"><span>Versionning de message<\/span><\/span><\/li><li><span style=\"line-height: 1.42857;\">G<span>\u00e9olocalisation<\/span><\/span><\/li><\/ul><\/div><div class=\"col-sm-5\"><div class=\"row\"><div class=\"col-xs-6\"><p>&nbsp;<\/p><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/ZANOX.jpg\" alt=\"Druck\" width=\"166\" height=\"27\" class=\"alignnone  wp-image-2887\" \/><\/p><\/div><div class=\"col-xs-6\"><p>&nbsp;<\/p><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Koolicar.png\" alt=\"Koolicar\" width=\"152\" height=\"43\" class=\"alignnone  wp-image-2885\" \/><\/p><\/div><br \/><div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><\/div><div class=\"row\"><\/div><\/div><\/div><p>&nbsp;<\/p><hr \/><div class=\"row\"><\/div><div class=\"row\"><div class=\"row\"><div class=\"col-xs-6\"><h4 style=\"text-align: center;\"><i>\u00a0SC\u00c9NARIO\u00a0PROPRI\u00c9TAIRE\u00a0RENNES<\/i><\/h4><div class=\"row\"><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><div class=\"col-md-8\"><div style=\"width: 320px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-2882-1\" width=\"320\" height=\"640\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/300x600_Koolicar_Zanox_ScenarioProprietaireRennes.mp4?_=1\" \/><a href=\"https:\/\/v4.adventori.com\/media\/300x600_Koolicar_Zanox_ScenarioProprietaireRennes.mp4\">https:\/\/v4.adventori.com\/media\/300x600_Koolicar_Zanox_ScenarioProprietaireRennes.mp4<\/a><\/video><\/div><p>&nbsp;<\/p><\/div><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><\/div><\/div><div class=\"col-xs-6\"><h4 style=\"text-align: center;\"><em>\u00a0SC\u00c9NARIO\u00a0LOCATAIRE LYON<\/em><\/h4><div class=\"row\"><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><div class=\"col-md-8\"><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-2882-2\" width=\"320\" height=\"640\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/300x600_Koolicar_Zanox_ScenarioLocataireLyon.mp4?_=2\" \/><a href=\"https:\/\/v4.adventori.com\/media\/300x600_Koolicar_Zanox_ScenarioLocataireLyon.mp4\">https:\/\/v4.adventori.com\/media\/300x600_Koolicar_Zanox_ScenarioLocataireLyon.mp4<\/a><\/video><\/div><p>&nbsp;<\/p><\/div><div class=\"col-md-2\"><p>&nbsp;<\/p><\/div><\/div><\/div><br \/><br \/><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Objectif de campagneCampagne d\u2019Acquisition d\u2019utilisateurs pour Koolicar, site de location de voiture entre particuliers.Sc\u00e9narioRecruter des propri\u00e9taires et des locataires de voiture en fonction de la g\u00e9olocalisation de l\u2019internaute.Donn\u00e9es activ\u00e9esVersionning de messageG\u00e9olocalisation&nbsp;&nbsp;&nbsp;&nbsp;\u00a0SC\u00c9NARIO\u00a0PROPRI\u00c9TAIRE\u00a0RENNES&nbsp;&nbsp;&nbsp;\u00a0SC\u00c9NARIO\u00a0LOCATAIRE LYON&nbsp;&nbsp;&nbsp;<\/p>\n","protected":false},"author":8,"featured_media":2883,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[206,124,131,179,199],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Koolicar | ADventori<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez la campagne d&#039;acquisition Koolicar. Gr\u00e2ce \u00e0 la technologie d&#039;ADventori, ses banni\u00e8res s&#039;adaptent en live \u00e0 la g\u00e9olocalisation de l&#039;internaute.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Koolicar | ADventori\" \/>\n<meta property=\"og:description\" content=\"D\u00e9couvrez la campagne d&#039;acquisition Koolicar. Gr\u00e2ce \u00e0 la technologie d&#039;ADventori, ses banni\u00e8res s&#039;adaptent en live \u00e0 la g\u00e9olocalisation de l&#039;internaute.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/\" \/>\n<meta property=\"og:site_name\" content=\"ADventori\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-05T15:27:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-12-29T17:07:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@adventori\" \/>\n<meta name=\"twitter:site\" content=\"@adventori\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Valentin Berthelot\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/v4.adventori.com\/#organization\",\"name\":\"ADventori\",\"url\":\"https:\/\/v4.adventori.com\/\",\"sameAs\":[\"https:\/\/twitter.com\/adventori\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/\",\"url\":\"\/media\/Large_Logo-ADventori_Couleur_2015.png\",\"contentUrl\":\"\/media\/Large_Logo-ADventori_Couleur_2015.png\",\"width\":400,\"height\":133,\"caption\":\"ADventori\"},\"image\":{\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/v4.adventori.com\/#website\",\"url\":\"https:\/\/v4.adventori.com\/\",\"name\":\"ADventori\",\"description\":\"LESS ADS, MORE EFFICIENT ADS\",\"publisher\":{\"@id\":\"https:\/\/v4.adventori.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/v4.adventori.com\/search\/{search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#primaryimage\",\"url\":\"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg\",\"contentUrl\":\"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg\",\"width\":300,\"height\":250},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#webpage\",\"url\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/\",\"name\":\"Koolicar | ADventori\",\"isPartOf\":{\"@id\":\"https:\/\/v4.adventori.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#primaryimage\"},\"datePublished\":\"2016-02-05T15:27:09+00:00\",\"dateModified\":\"2016-12-29T17:07:11+00:00\",\"description\":\"D\u00e9couvrez la campagne d'acquisition Koolicar. Gr\u00e2ce \u00e0 la technologie d'ADventori, ses banni\u00e8res s'adaptent en live \u00e0 la g\u00e9olocalisation de l'internaute.\",\"breadcrumb\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/v4.adventori.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Koolicar\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#webpage\"},\"author\":{\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/person\/d63b0b9f9d619a951be3eb1a1b62dbdc\"},\"headline\":\"Koolicar\",\"datePublished\":\"2016-02-05T15:27:09+00:00\",\"dateModified\":\"2016-12-29T17:07:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#webpage\"},\"wordCount\":92,\"publisher\":{\"@id\":\"https:\/\/v4.adventori.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg\",\"keywords\":[\"Donn\u00e9es 3rd party\",\"Tourisme\",\"Automobile\",\"Campagnes d'acquisition\",\"G\u00e9olocalisation\"],\"articleSection\":[\"Galerie\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/person\/d63b0b9f9d619a951be3eb1a1b62dbdc\",\"name\":\"Valentin Berthelot\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Koolicar | ADventori","description":"D\u00e9couvrez la campagne d'acquisition Koolicar. Gr\u00e2ce \u00e0 la technologie d'ADventori, ses banni\u00e8res s'adaptent en live \u00e0 la g\u00e9olocalisation de l'internaute.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/","og_locale":"fr_FR","og_type":"article","og_title":"Koolicar | ADventori","og_description":"D\u00e9couvrez la campagne d'acquisition Koolicar. Gr\u00e2ce \u00e0 la technologie d'ADventori, ses banni\u00e8res s'adaptent en live \u00e0 la g\u00e9olocalisation de l'internaute.","og_url":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/","og_site_name":"ADventori","article_published_time":"2016-02-05T15:27:09+00:00","article_modified_time":"2016-12-29T17:07:11+00:00","og_image":[{"width":300,"height":250,"url":"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg","type":"image\/jpeg"}],"twitter_card":"summary","twitter_creator":"@adventori","twitter_site":"@adventori","twitter_misc":{"Written by":"Valentin Berthelot"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/v4.adventori.com\/#organization","name":"ADventori","url":"https:\/\/v4.adventori.com\/","sameAs":["https:\/\/twitter.com\/adventori"],"logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/","url":"\/media\/Large_Logo-ADventori_Couleur_2015.png","contentUrl":"\/media\/Large_Logo-ADventori_Couleur_2015.png","width":400,"height":133,"caption":"ADventori"},"image":{"@id":"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/"}},{"@type":"WebSite","@id":"https:\/\/v4.adventori.com\/#website","url":"https:\/\/v4.adventori.com\/","name":"ADventori","description":"LESS ADS, MORE EFFICIENT ADS","publisher":{"@id":"https:\/\/v4.adventori.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/v4.adventori.com\/search\/{search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#primaryimage","url":"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg","contentUrl":"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg","width":300,"height":250},{"@type":"WebPage","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#webpage","url":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/","name":"Koolicar | ADventori","isPartOf":{"@id":"https:\/\/v4.adventori.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#primaryimage"},"datePublished":"2016-02-05T15:27:09+00:00","dateModified":"2016-12-29T17:07:11+00:00","description":"D\u00e9couvrez la campagne d'acquisition Koolicar. Gr\u00e2ce \u00e0 la technologie d'ADventori, ses banni\u00e8res s'adaptent en live \u00e0 la g\u00e9olocalisation de l'internaute.","breadcrumb":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/v4.adventori.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Koolicar"}]},{"@type":"Article","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#article","isPartOf":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#webpage"},"author":{"@id":"https:\/\/v4.adventori.com\/#\/schema\/person\/d63b0b9f9d619a951be3eb1a1b62dbdc"},"headline":"Koolicar","datePublished":"2016-02-05T15:27:09+00:00","dateModified":"2016-12-29T17:07:11+00:00","mainEntityOfPage":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#webpage"},"wordCount":92,"publisher":{"@id":"https:\/\/v4.adventori.com\/#organization"},"image":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/koolicar\/#primaryimage"},"thumbnailUrl":"https:\/\/v4.adventori.com\/media\/300x250_Koolicar_Proprio_Rennes_seq2.jpg","keywords":["Donn\u00e9es 3rd party","Tourisme","Automobile","Campagnes d'acquisition","G\u00e9olocalisation"],"articleSection":["Galerie"],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/v4.adventori.com\/#\/schema\/person\/d63b0b9f9d619a951be3eb1a1b62dbdc","name":"Valentin Berthelot"}]}},"_links":{"self":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts\/2882"}],"collection":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/comments?post=2882"}],"version-history":[{"count":6,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts\/2882\/revisions"}],"predecessor-version":[{"id":6407,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts\/2882\/revisions\/6407"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/media\/2883"}],"wp:attachment":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/media?parent=2882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/categories?post=2882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/tags?post=2882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}