{"id":24270,"date":"2018-12-04T10:01:26","date_gmt":"2018-12-04T09:01:26","guid":{"rendered":"https:\/\/www.adventori.com\/?p=24270"},"modified":"2021-06-16T12:41:59","modified_gmt":"2021-06-16T10:41:59","slug":"decathlon-dco","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/","title":{"rendered":"Decathlon"},"content":{"rendered":"\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\"><strong>Objectifs<\/strong><\/h4>\n\n\n\n<p>Campagne d\u2019acquisition Decathlon sur desktop<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Sc\u00e9nario<\/strong><\/h4>\n\n\n\n<p>En fonction de la m\u00e9t\u00e9o du jour et de l\u2019endroit o\u00f9 se situe l\u2019internaute, la banni\u00e8re met en avant des produits correspondant \u00e0 ces informations.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Donn\u00e9es utilis\u00e9es<\/strong><\/h4>\n\n\n\n<ul><li>G\u00e9olocalisation<\/li><li>Flux m\u00e9t\u00e9o<\/li><li>Donn\u00e9es annonceur : visuels, wording, prix<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Tradelab_Logo.jpg\" alt=\"\" class=\"wp-image-25041\" width=\"150\" height=\"150\"\/><\/figure><\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Decathlon_Logo.jpg\" alt=\"\" class=\"wp-image-25044\" width=\"150\" height=\"150\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Creathemes_Logo.jpg\" alt=\"\" class=\"wp-image-25047\" width=\"150\" height=\"150\"\/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"text-center wp-block-heading\"><em>Banni\u00e8re propose une offre en lien avec une m\u00e9t\u00e9o beau temps<\/em><\/h4>\n\n\n\n<figure class=\"wp-block-video text-center width300\"><video controls src=\"\/media\/Decathlon_Beau_300x600-1.mp4\"><\/video><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"text-center wp-block-heading\"><em>Banni\u00e8re propose une offre en lien avec une m\u00e9t\u00e9o mauvais temps<\/em> <\/h4>\n\n\n\n<figure class=\"wp-block-video text-center width300\"><video controls src=\"\/media\/Decathlon_Pasbeau_300x600-1.mp4\"><\/video><\/figure>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Objectifs Campagne d\u2019acquisition Decathlon sur desktop Sc\u00e9nario En fonction de la m\u00e9t\u00e9o du jour et de l\u2019endroit o\u00f9 se situe l\u2019internaute, la banni\u00e8re met en avant des produits correspondant \u00e0 ces informations. Donn\u00e9es utilis\u00e9es G\u00e9olocalisationFlux m\u00e9t\u00e9oDonn\u00e9es annonceur : visuels, wording, prix Banni\u00e8re propose une offre en lien avec une m\u00e9t\u00e9o beau temps Banni\u00e8re propose une &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":24399,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[141,179,198,199],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Decathlon | ADventori<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Decathlon | ADventori\" \/>\n<meta property=\"og:description\" content=\"Objectifs Campagne d\u2019acquisition Decathlon sur desktop Sc\u00e9nario En fonction de la m\u00e9t\u00e9o du jour et de l\u2019endroit o\u00f9 se situe l\u2019internaute, la banni\u00e8re met en avant des produits correspondant \u00e0 ces informations. Donn\u00e9es utilis\u00e9es G\u00e9olocalisationFlux m\u00e9t\u00e9oDonn\u00e9es annonceur : visuels, wording, prix Banni\u00e8re propose une offre en lien avec une m\u00e9t\u00e9o beau temps Banni\u00e8re propose une &hellip; Continued\" \/>\n<meta property=\"og:url\" content=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/\" \/>\n<meta property=\"og:site_name\" content=\"ADventori\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-04T09:01:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-06-16T10:41:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@adventori\" \/>\n<meta name=\"twitter:site\" content=\"@adventori\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carole Ellouk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/v4.adventori.com\/#organization\",\"name\":\"ADventori\",\"url\":\"https:\/\/v4.adventori.com\/\",\"sameAs\":[\"https:\/\/twitter.com\/adventori\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/\",\"url\":\"\/media\/Large_Logo-ADventori_Couleur_2015.png\",\"contentUrl\":\"\/media\/Large_Logo-ADventori_Couleur_2015.png\",\"width\":400,\"height\":133,\"caption\":\"ADventori\"},\"image\":{\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/v4.adventori.com\/#website\",\"url\":\"https:\/\/v4.adventori.com\/\",\"name\":\"ADventori\",\"description\":\"LESS ADS, MORE EFFICIENT ADS\",\"publisher\":{\"@id\":\"https:\/\/v4.adventori.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/v4.adventori.com\/search\/{search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#primaryimage\",\"url\":\"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg\",\"contentUrl\":\"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg\",\"width\":300,\"height\":250},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#webpage\",\"url\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/\",\"name\":\"Decathlon | ADventori\",\"isPartOf\":{\"@id\":\"https:\/\/v4.adventori.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#primaryimage\"},\"datePublished\":\"2018-12-04T09:01:26+00:00\",\"dateModified\":\"2021-06-16T10:41:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/v4.adventori.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Decathlon\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#webpage\"},\"author\":{\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/person\/b8bfffd5023d7e708864612abbe500e1\"},\"headline\":\"Decathlon\",\"datePublished\":\"2018-12-04T09:01:26+00:00\",\"dateModified\":\"2021-06-16T10:41:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#webpage\"},\"wordCount\":81,\"publisher\":{\"@id\":\"https:\/\/v4.adventori.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg\",\"keywords\":[\"E-commerce\",\"Campagnes d'acquisition\",\"M\u00e9t\u00e9o\",\"G\u00e9olocalisation\"],\"articleSection\":[\"Galerie\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/person\/b8bfffd5023d7e708864612abbe500e1\",\"name\":\"Carole Ellouk\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Decathlon | ADventori","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/","og_locale":"fr_FR","og_type":"article","og_title":"Decathlon | ADventori","og_description":"Objectifs Campagne d\u2019acquisition Decathlon sur desktop Sc\u00e9nario En fonction de la m\u00e9t\u00e9o du jour et de l\u2019endroit o\u00f9 se situe l\u2019internaute, la banni\u00e8re met en avant des produits correspondant \u00e0 ces informations. Donn\u00e9es utilis\u00e9es G\u00e9olocalisationFlux m\u00e9t\u00e9oDonn\u00e9es annonceur : visuels, wording, prix Banni\u00e8re propose une offre en lien avec une m\u00e9t\u00e9o beau temps Banni\u00e8re propose une &hellip; Continued","og_url":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/","og_site_name":"ADventori","article_published_time":"2018-12-04T09:01:26+00:00","article_modified_time":"2021-06-16T10:41:59+00:00","og_image":[{"width":300,"height":250,"url":"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg","type":"image\/jpeg"}],"twitter_card":"summary","twitter_creator":"@adventori","twitter_site":"@adventori","twitter_misc":{"Written by":"Carole Ellouk","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/v4.adventori.com\/#organization","name":"ADventori","url":"https:\/\/v4.adventori.com\/","sameAs":["https:\/\/twitter.com\/adventori"],"logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/","url":"\/media\/Large_Logo-ADventori_Couleur_2015.png","contentUrl":"\/media\/Large_Logo-ADventori_Couleur_2015.png","width":400,"height":133,"caption":"ADventori"},"image":{"@id":"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/"}},{"@type":"WebSite","@id":"https:\/\/v4.adventori.com\/#website","url":"https:\/\/v4.adventori.com\/","name":"ADventori","description":"LESS ADS, MORE EFFICIENT ADS","publisher":{"@id":"https:\/\/v4.adventori.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/v4.adventori.com\/search\/{search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#primaryimage","url":"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg","contentUrl":"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg","width":300,"height":250},{"@type":"WebPage","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#webpage","url":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/","name":"Decathlon | ADventori","isPartOf":{"@id":"https:\/\/v4.adventori.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#primaryimage"},"datePublished":"2018-12-04T09:01:26+00:00","dateModified":"2021-06-16T10:41:59+00:00","breadcrumb":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/v4.adventori.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Decathlon"}]},{"@type":"Article","@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#article","isPartOf":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#webpage"},"author":{"@id":"https:\/\/v4.adventori.com\/#\/schema\/person\/b8bfffd5023d7e708864612abbe500e1"},"headline":"Decathlon","datePublished":"2018-12-04T09:01:26+00:00","dateModified":"2021-06-16T10:41:59+00:00","mainEntityOfPage":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#webpage"},"wordCount":81,"publisher":{"@id":"https:\/\/v4.adventori.com\/#organization"},"image":{"@id":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/decathlon-dco\/#primaryimage"},"thumbnailUrl":"https:\/\/v4.adventori.com\/media\/Decathlon-Miniature.jpg","keywords":["E-commerce","Campagnes d'acquisition","M\u00e9t\u00e9o","G\u00e9olocalisation"],"articleSection":["Galerie"],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/v4.adventori.com\/#\/schema\/person\/b8bfffd5023d7e708864612abbe500e1","name":"Carole Ellouk"}]}},"_links":{"self":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts\/24270"}],"collection":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/comments?post=24270"}],"version-history":[{"count":10,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts\/24270\/revisions"}],"predecessor-version":[{"id":41060,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/posts\/24270\/revisions\/41060"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/media\/24399"}],"wp:attachment":[{"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/media?parent=24270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/categories?post=24270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/v4.adventori.com\/fr\/wp-json\/wp\/v2\/tags?post=24270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}