{"id":21885,"date":"2018-06-19T12:40:55","date_gmt":"2018-06-19T10:40:55","guid":{"rendered":"https:\/\/www.adventori.com\/fr\/?p=21885"},"modified":"2018-06-19T12:42:45","modified_gmt":"2018-06-19T10:42:45","slug":"nature-et-decouvertes-fete-des-meres-fete-des-peres","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/nature-et-decouvertes-fete-des-meres-fete-des-peres\/","title":{"rendered":"Nature et D\u00e9couvertes &#8211; F\u00eate des m\u00e8res \/ F\u00eate des p\u00e8res"},"content":{"rendered":"<div class=\"row\"><div class=\"col-sm-7\"><h4><strong>\u00a0Objectif<\/strong><\/h4><p>Campagne click and collect visant \u00e0 promouvoir les produits Nature et D\u00e9couvertes \u00e0 l\u2019occasion de la f\u00eate des m\u00e8res et de la f\u00eate des p\u00e8res.<\/p><h4><strong>Sc\u00e9narios<\/strong><\/h4><p>Les banni\u00e8res sont personnalis\u00e9es selon la g\u00e9olocalisation de l\u2019internaute et pr\u00e9sentent :<\/p><ul><li>Un carrousel d\u2019offres al\u00e9atoires parmi une large s\u00e9lection de produits<\/li><li>Le point de vente le plus proche pour r\u00e9cup\u00e9rer rapidement ses achats en magasin<\/li><\/ul>Multivariant testing : la marque \u00e0 d\u00e9cid\u00e9 de test\u00e9 l\u2019offre, la phrase d\u2019accroche et le CTA.<br \/><h4><strong>Donn\u00e9es utilis\u00e9es<\/strong><\/h4><ul><li>Wording et images<\/li><li>Catalogue produit<\/li><li>G\u00e9olocalisation de l\u2019internaute<\/li><li>Liste des points de ventes<\/li><\/ul><\/div><div class=\"col-sm-5\"><div class=\"row\"><div class=\"col-xs-6\"><p>&nbsp;<\/p><p>&nbsp;<\/p><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/quantcast-1.png\" alt=\"\" width=\"226\" height=\"41\" class=\"wp-image-21902 aligncenter\" \/><\/p><\/div><div class=\"col-xs-6\"><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Nature-et-decouverte.png\" alt=\"\" width=\"732\" height=\"500\" class=\"size-full wp-image-21905 aligncenter\" \/><\/p><\/div><div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><\/div><\/div><\/div>\r\n\r\n<p style=\"text-align: center;\"><em>Cliquez sur les images ci-dessous pour lancer les vid\u00e9os<br \/><\/em><\/p><hr \/><div class=\"row\"><div class=\"col-md-6\"><h4 style=\"text-align: center;\"><em>F\u00eate des m\u00e8res : Caen<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-21885-1\" width=\"320\" height=\"270\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/20180525-Nature-et-Decouvertes-300x250-Meres-Caen.mp4?_=1\" \/><a href=\"https:\/\/v4.adventori.com\/media\/20180525-Nature-et-Decouvertes-300x250-Meres-Caen.mp4\">https:\/\/v4.adventori.com\/media\/20180525-Nature-et-Decouvertes-300x250-Meres-Caen.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\"><h4 style=\"text-align: center;\"><em>F\u00eate des p\u00e8res : Strasbourg<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21885-2\" width=\"320\" height=\"270\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/20180615-Nature-et-Decouvertes-300x250-Peres-Strasbourg.mp4?_=2\" \/><a href=\"https:\/\/v4.adventori.com\/media\/20180615-Nature-et-Decouvertes-300x250-Peres-Strasbourg.mp4\">https:\/\/v4.adventori.com\/media\/20180615-Nature-et-Decouvertes-300x250-Peres-Strasbourg.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\"><p>&nbsp;<\/p><h4 style=\"text-align: center;\"><em>F\u00eate des m\u00e8res : Clermont Ferrand<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21885-3\" width=\"320\" height=\"620\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/20180525-Nature-et-Decouvertes-300x600-Meres-ClermontFerrand.mp4?_=3\" \/><a href=\"https:\/\/v4.adventori.com\/media\/20180525-Nature-et-Decouvertes-300x600-Meres-ClermontFerrand.mp4\">https:\/\/v4.adventori.com\/media\/20180525-Nature-et-Decouvertes-300x600-Meres-ClermontFerrand.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\"><p>&nbsp;<\/p><h4 style=\"text-align: center;\"><em>F\u00eate des p\u00e8res : Rennes<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21885-4\" width=\"320\" height=\"620\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/20180615-Nature-et-Decouvertes-300x600-Peres-Rennes.mp4?_=4\" \/><a href=\"https:\/\/v4.adventori.com\/media\/20180615-Nature-et-Decouvertes-300x600-Peres-Rennes.mp4\">https:\/\/v4.adventori.com\/media\/20180615-Nature-et-Decouvertes-300x600-Peres-Rennes.mp4<\/a><\/video><\/div><\/div><\/div><p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00a0ObjectifCampagne click and collect visant \u00e0 promouvoir les produits Nature et D\u00e9couvertes \u00e0 l\u2019occasion de la f\u00eate des m\u00e8res et de la f\u00eate des p\u00e8res.Sc\u00e9nariosLes banni\u00e8res sont personnalis\u00e9es selon la g\u00e9olocalisation de l\u2019internaute et pr\u00e9sentent :Un carrousel d\u2019offres al\u00e9atoires parmi une large s\u00e9lection de produitsLe point de vente le plus proche pour r\u00e9cup\u00e9rer rapidement ses &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/nature-et-decouvertes-fete-des-meres-fete-des-peres\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":21898,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[184,199,141,169,179,181],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nature et D\u00e9couvertes - F\u00eate des m\u00e8res \/ F\u00eate des p\u00e8res | ADventori<\/title>\n<meta name=\"description\" content=\"Campagne click and collect visant \u00e0 promouvoir les produits Nature et D\u00e9couvertes \u00e0 l\u2019occasion de la f\u00eate des m\u00e8res et de la f\u00eate des p\u00e8res.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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