{"id":21828,"date":"2018-06-24T14:00:55","date_gmt":"2018-06-24T12:00:55","guid":{"rendered":"https:\/\/www.adventori.com\/fr\/?p=21828"},"modified":"2018-06-26T17:10:56","modified_gmt":"2018-06-26T15:10:56","slug":"pelforth","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/pelforth\/","title":{"rendered":"Pelforth"},"content":{"rendered":"<div class=\"row\"><div class=\"col-sm-7\"><h4><strong>Objectif<\/strong><\/h4><p>Campagne de branding pour la marque de bi\u00e8re Pelforth, qui lance une \u00e9dition limit\u00e9e de 30 bouteilles.<\/p><h4><strong>Sc\u00e9nario<\/strong><\/h4><p>Selon la g\u00e9olocalisation de l\u2019internaute, la banni\u00e8re affiche un message personnalis\u00e9, qui met en avant la r\u00e9gion de l\u2019internaute.<\/p><h4><strong>Donn\u00e9es utilis\u00e9es<\/strong><\/h4><ul><li>G\u00e9olocalisation<\/li><\/ul><\/div><div class=\"col-sm-5\"><div class=\"row\"><div class=\"col-xs-6\"><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/starcom_logo.png\" alt=\"\" width=\"99\" height=\"96\" class=\"wp-image-9504 aligncenter\" srcset=\"https:\/\/v4.adventori.com\/media\/starcom_logo.png 200w, https:\/\/v4.adventori.com\/media\/starcom_logo-150x145.png 150w, https:\/\/v4.adventori.com\/media\/starcom_logo-45x45.png 45w\" sizes=\"(max-width: 99px) 100vw, 99px\" \/><\/p><\/div><div class=\"col-xs-6\"><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/pelforth.png\" alt=\"\" width=\"141\" height=\"109\" class=\"wp-image-21844 aligncenter\" \/><\/p><\/div><div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><\/div><\/div><\/div>\r\n\r\n<p style=\"text-align: center;\"><em>Cliquez sur les images ci-dessous pour lancer les vid\u00e9os<\/em><\/p><hr \/><div class=\"row\"><div class=\"col-md-6\"><h4 style=\"text-align: center;\"><em>Banni\u00e8re pr\u00e9sent\u00e9e \u00e0 Bordeaux<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-21828-1\" width=\"320\" height=\"270\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x250_bordeaux.mp4?_=1\" \/><a href=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x250_bordeaux.mp4\">https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x250_bordeaux.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\"><h4 style=\"text-align: center;\"><em>Banni\u00e8re pr\u00e9sent\u00e9e \u00e0 Dijon<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21828-2\" width=\"320\" height=\"270\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x250_Dijon.mp4?_=2\" \/><a href=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x250_Dijon.mp4\">https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x250_Dijon.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\"><h4 style=\"text-align: center;\"><em>Banni\u00e8re pr\u00e9sent\u00e9e \u00e0 Caen<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21828-3\" width=\"320\" height=\"620\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x600_caen.mp4?_=3\" \/><a href=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x600_caen.mp4\">https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x600_caen.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\"><h4 style=\"text-align: center;\"><em>Banni\u00e8re pr\u00e9sent\u00e9e \u00e0 Paris<\/em><\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21828-4\" width=\"320\" height=\"620\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x600_paris.mp4?_=4\" \/><a href=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x600_paris.mp4\">https:\/\/v4.adventori.com\/media\/180621018_pelforth_300x600_paris.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-12\"><p>&nbsp;<\/p><h4 style=\"text-align: center;\"><em>Banni\u00e8re pr\u00e9sent\u00e9e \u00e0 Lille<\/em><\/h4><div style=\"width: 748px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21828-5\" width=\"748\" height=\"150\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_728x90_lille.mp4?_=5\" \/><a href=\"https:\/\/v4.adventori.com\/media\/180621018_pelforth_728x90_lille.mp4\">https:\/\/v4.adventori.com\/media\/180621018_pelforth_728x90_lille.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-12\"><p>&nbsp;<\/p><h4 style=\"text-align: center;\"><em>Habillage + compagnon pr\u00e9sent\u00e9s en \u00cele\u00a0de France<\/em><\/h4><div style=\"border: 1px solid black;\"><div style=\"width: 1266px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21828-6\" width=\"1266\" height=\"904\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/Pelforth_052018_habillage_paris.mp4?_=6\" \/><a href=\"https:\/\/v4.adventori.com\/media\/Pelforth_052018_habillage_paris.mp4\">https:\/\/v4.adventori.com\/media\/Pelforth_052018_habillage_paris.mp4<\/a><\/video><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>ObjectifCampagne de branding pour la marque de bi\u00e8re Pelforth, qui lance une \u00e9dition limit\u00e9e de 30 bouteilles.Sc\u00e9narioSelon la g\u00e9olocalisation de l\u2019internaute, la banni\u00e8re affiche un message personnalis\u00e9, qui met en avant la r\u00e9gion de l\u2019internaute.Donn\u00e9es utilis\u00e9esG\u00e9olocalisation&nbsp;&nbsp; Cliquez sur les images ci-dessous pour lancer les vid\u00e9osBanni\u00e8re pr\u00e9sent\u00e9e \u00e0 BordeauxBanni\u00e8re pr\u00e9sent\u00e9e \u00e0 DijonBanni\u00e8re pr\u00e9sent\u00e9e \u00e0 CaenBanni\u00e8re pr\u00e9sent\u00e9e &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/pelforth\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":21851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[133,162,165,178,179,199],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pelforth - Campagne DCO Secteur FMCG | ADventori<\/title>\n<meta name=\"description\" content=\"Dans cette campagne digitale pour la marque de bi\u00e8re Pelforth, le message de la banni\u00e8re 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