{"id":21548,"date":"2018-06-06T10:00:00","date_gmt":"2018-06-06T08:00:00","guid":{"rendered":"https:\/\/www.adventori.com\/fr\/?p=21548"},"modified":"2018-08-07T15:24:06","modified_gmt":"2018-08-07T13:24:06","slug":"skoda-2","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/skoda-2\/","title":{"rendered":"Skoda"},"content":{"rendered":"<div class=\"row\"><div class=\"col-sm-7\"><h4><strong>Objectif<\/strong><\/h4><ul><li>Automatiser la d\u00e9clinaison des banni\u00e8res<\/li><li>Augmenter le trafic en concession : campagne web-to-store<\/li><li>Optimiser le tunnel de conversion<\/li><\/ul><h4><strong>Sc\u00e9nario<\/strong><\/h4><p><strong>Banni\u00e8res DCO<\/strong><\/p><ul><li>5 mod\u00e8les de voiture diff\u00e9rents, d\u00e9clin\u00e9s sur 5 formats IAB<\/li><li>Affichage de la concession la plus proche.<\/li><\/ul><p><strong>Landing Page Dynamique<\/strong><\/p><ul><li>En-t\u00eate adapt\u00e9e au mod\u00e8le pr\u00e9sent\u00e9 dans la banni\u00e8re cliqu\u00e9e<\/li><li>Ordre des concessions affich\u00e9es selon la g\u00e9olocalisation de l\u2019internaute<\/li><li>Nombreuses fonctionnalit\u00e9s : rdv, itin\u00e9raire, carte\u2026<\/li><li>Transfert automatique des leads au CRM<\/li><\/ul><h4><strong>Donn\u00e9es utilis\u00e9es<\/strong><\/h4><ul><li>G\u00e9olocalisation<\/li><li>Donn\u00e9es des concessions : adresses, coordonn\u00e9es\u2026<\/li><\/ul><\/div>\r\n\r\n<div class=\"col-sm-5\"><div class=\"row\">\r\n<div class=\"col-xs-6\"><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/ekstendlokall2018.jpg\" alt=\"\" width=\"108\" height=\"108\" class=\"wp-image-22069  aligncenter\" \/><\/p><\/div>\r\n\r\n<div class=\"col-xs-6\"><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/skoda.jpg\" alt=\"\" width=\"110\" height=\"110\" class=\"wp-image-2813 aligncenter\" \/><\/p><\/div>\r\n\r\n<div class=\"col-xs-6\"><p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/Leboncoin.fr_Logo_2016.png\" alt=\"\" width=\"184\" height=\"49\" class=\"wp-image-1910 aligncenter\" \/><\/p><\/div>\r\n\r\n<div class=\"col-xs-6\"><p>&nbsp;<\/p><\/div><\/div><\/div><\/div><hr \/>\r\n<h4 style=\"text-align: center;\">Banni\u00e8res Skoda Web-to-store<\/h4><br \/><div class=\"row\">\r\n\r\n<div class=\"col-md-6\">\r\n<h4 style=\"text-align: center;\">Mod\u00e8le Kodiaq &#8211; Bordeaux<\/h4><div style=\"width: 320px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-21548-1\" width=\"320\" height=\"620\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_300x600_kodiaq_bordeaux.mp4?_=1\" \/><a href=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_300x600_kodiaq_bordeaux.mp4\">https:\/\/v4.adventori.com\/media\/22052018_skoda_300x600_kodiaq_bordeaux.mp4<\/a><\/video><\/div><\/div><div class=\"col-md-6\">\r\n\r\n<h4 style=\"text-align: center;\">Mod\u00e8le Octavia &#8211; Marseille<\/h4><div style=\"width: 320px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21548-2\" width=\"320\" height=\"620\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_300x600_octavia_marseille.mp4?_=2\" \/><a href=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_300x600_octavia_marseille.mp4\">https:\/\/v4.adventori.com\/media\/22052018_skoda_300x600_octavia_marseille.mp4<\/a><\/video><\/div><\/div>\r\n\r\n<\/div>\r\n\r\n<p>&nbsp;<\/p><p>&nbsp;<\/p>\r\n<div class=\"col-md-12\">\r\n<p>\r\n<\/p><h4 style=\"text-align: center;\">Mod\u00e8le Superb &#8211; Lyon\r\n<\/h4><div style=\"width: 748px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21548-3\" width=\"748\" height=\"150\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_728x90_superb_lyon.mp4?_=3\" \/><a href=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_728x90_superb_lyon.mp4\">https:\/\/v4.adventori.com\/media\/22052018_skoda_728x90_superb_lyon.mp4<\/a><\/video><\/div><\/div>\r\n\r\n<div class=\"row\"><div class=\"col-md-12\">\r\n<h4 style=\"text-align: center;\">Au clic sur la banni\u00e8re, l&rsquo;internaute est redirig\u00e9 vers une Landing Page dynamique Web-to-store. <br \/>Cette Landing Page est adapt\u00e9e \u00e0 la banni\u00e8re cliqu\u00e9e et \u00e0 la g\u00e9olocalisation de l&rsquo;internaute.<\/h4><br \/>\r\n<div style=\"margin: 0 auto; border:1px solid black;\"><div style=\"width: 978px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-21548-4\" width=\"978\" height=\"900\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/v4.adventori.com\/media\/Skoda_Lyon_LandingPage_0518.mp4?_=4\" \/><a href=\"https:\/\/v4.adventori.com\/media\/Skoda_Lyon_LandingPage_0518.mp4\">https:\/\/v4.adventori.com\/media\/Skoda_Lyon_LandingPage_0518.mp4<\/a><\/video><\/div><\/div>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>ObjectifAutomatiser la d\u00e9clinaison des banni\u00e8resAugmenter le trafic en concession : campagne web-to-storeOptimiser le tunnel de conversionSc\u00e9narioBanni\u00e8res DCO5 mod\u00e8les de voiture diff\u00e9rents, d\u00e9clin\u00e9s sur 5 formats IABAffichage de la concession la plus proche.Landing Page DynamiqueEn-t\u00eate adapt\u00e9e au mod\u00e8le pr\u00e9sent\u00e9 dans la banni\u00e8re cliqu\u00e9eOrdre des concessions affich\u00e9es selon la g\u00e9olocalisation de l\u2019internauteNombreuses fonctionnalit\u00e9s : rdv, itin\u00e9raire, carte\u2026Transfert &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/skoda-2\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":21532,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[131,167,181,199],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Skoda | ADventori<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/skoda-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Skoda | ADventori\" \/>\n<meta property=\"og:description\" content=\"ObjectifAutomatiser la d\u00e9clinaison des banni\u00e8resAugmenter le trafic en concession : campagne web-to-storeOptimiser le tunnel de conversionSc\u00e9narioBanni\u00e8res DCO5 mod\u00e8les de voiture diff\u00e9rents, d\u00e9clin\u00e9s sur 5 formats IABAffichage de la concession la plus proche.Landing Page DynamiqueEn-t\u00eate adapt\u00e9e au mod\u00e8le pr\u00e9sent\u00e9 dans la banni\u00e8re cliqu\u00e9eOrdre des concessions affich\u00e9es selon la g\u00e9olocalisation de l\u2019internauteNombreuses fonctionnalit\u00e9s : rdv, itin\u00e9raire, carte\u2026Transfert &hellip; Continued\" \/>\n<meta property=\"og:url\" content=\"https:\/\/v4.adventori.com\/fr\/inspirez-vous\/galerie\/skoda-2\/\" \/>\n<meta property=\"og:site_name\" content=\"ADventori\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-06T08:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-08-07T13:24:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/v4.adventori.com\/media\/22052018_skoda_superb_featured_image.png\" \/>\n\t<meta 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