{"id":15261,"date":"2017-06-29T11:19:45","date_gmt":"2017-06-29T09:19:45","guid":{"rendered":"https:\/\/www.adventori.com\/fr\/?p=15261"},"modified":"2017-12-19T12:13:38","modified_gmt":"2017-12-19T11:13:38","slug":"german-news-die-daten-regisseure-interaktive-kampagnen-als-szenarien-denken","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/actualites\/ils-parlent-de-nous-dans-la-presse\/german-news-die-daten-regisseure-interaktive-kampagnen-als-szenarien-denken\/","title":{"rendered":"[German News] Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken"},"content":{"rendered":"<div class=\"row\"><div class=\"col-md-3\"><p>&nbsp;<\/p><p>\u00a0<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/OneToOne-300x93.png\" alt=\"\" width=\"300\" height=\"93\" class=\"alignnone size-medium wp-image-15270\" srcset=\"https:\/\/v4.adventori.com\/media\/OneToOne-300x93.png 300w, https:\/\/v4.adventori.com\/media\/OneToOne-150x47.png 150w, https:\/\/v4.adventori.com\/media\/OneToOne.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p><p>&nbsp;<\/p><\/div><div class=\"col-md-7\"><p>&nbsp;<\/p><h3>\u00ab\u00a0Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken\u00a0\u00bb\u00a0<\/h3><p>Data-driven creativity. Ou comment penser les campagnes en termes de sc\u00e9narios ?<\/p><p>Ludivine Vitet, DACH country manager d&rsquo;ADventori, fait le point sur les donn\u00e9es temps-r\u00e9el \u00e0 disposition des agences et des annonceurs, qui permettront de construire des campagnes publicitaires dynamiques personnalis\u00e9es pour chaque internaute.\u00a0<\/p><p>Quels sont les b\u00e9n\u00e9fices \u00e0 en tirer ? Comment r\u00e9concilier cr\u00e9ativit\u00e9 et performance en mati\u00e8re de publicit\u00e9 digitale ?\u00a0<\/p><p>Un article publi\u00e9 dans OneToOne &#8211; News Marketing.<\/p><p>&nbsp;<\/p><h4 class=\"j-blog-header j-blog-headline\"><button class=\"btn btn-primary\"><a href=\"http:\/\/onetoone.de\/de\/artikel\/die-daten-regisseure-interaktive-kampagnen-als-szenarien-denken\" target=\"_blank\" rel=\"noopener\">Voir sur le site<\/a><\/button>\u00a0\u00a0<a href=\"https:\/\/v4.adventori.com\/media\/20170628-OneToOne-New-Marketing-Die-Daten-Regisseure-Interaktive-Kampagnen-als-Szenarien-denken.pdf\" target=\"_blank\" rel=\"noopener\"><button class=\"btn btn-primary active\">Voir la capture<\/button><\/a><\/h4><\/div><p>&nbsp;<\/p><\/div><p>&nbsp;<\/p><p>&nbsp;<\/p><p><span>\u00a0<a href=\"https:\/\/twitter.com\/share\" class=\"twitter-share-button\" data-via=\"ADventori\">Tweet<\/a><script>!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=\/^http:\/.test(d.location)?'http':'https';if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+':\/\/platform.twitter.com\/widgets.js';fjs.parentNode.insertBefore(js,fjs);}}(document, 'script', 'twitter-wjs');<\/script> &nbsp; <script src=\"\/\/platform.linkedin.com\/in.js\"><\/script><script type=\"IN\/Share\" data-counter=\"right\"><\/script><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp;\u00a0&nbsp;&nbsp;\u00ab\u00a0Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken\u00a0\u00bb\u00a0Data-driven creativity. Ou comment penser les campagnes en termes de sc\u00e9narios ?Ludivine Vitet, DACH country manager d&rsquo;ADventori, fait le point sur les donn\u00e9es temps-r\u00e9el \u00e0 disposition des agences et des annonceurs, qui permettront de construire des campagnes publicitaires dynamiques personnalis\u00e9es pour chaque internaute.\u00a0Quels sont les b\u00e9n\u00e9fices \u00e0 en tirer &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/actualites\/ils-parlent-de-nous-dans-la-presse\/german-news-die-daten-regisseure-interaktive-kampagnen-als-szenarien-denken\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":15271,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>[German News] Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken | ADventori<\/title>\n<meta name=\"description\" content=\"Data-driven creativity. 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