{"id":15185,"date":"2021-07-08T14:30:00","date_gmt":"2021-07-08T12:30:00","guid":{"rendered":"https:\/\/www.adventori.com\/fr\/?p=15185"},"modified":"2021-07-08T14:30:45","modified_gmt":"2021-07-08T12:30:45","slug":"demos-live-et-modeles-de-campagnes","status":"publish","type":"post","link":"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/","title":{"rendered":"D\u00e9mos live et mod\u00e8les de campagnes"},"content":{"rendered":"<div class=\"row\">\n<div class=\"col-md-12\">\n<h1>TESTER &#8211; S&rsquo;INSPIRER &#8211; SC\u00e9NARISER<\/h1>\n&nbsp;\n\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-12\">\n\nCette page est un support pour vous aider \u00e0 cr\u00e9er vos campagnes dynamiques.\nA travers les sc\u00e9narios types pr\u00e9sent\u00e9s, vous pourrez tester en live des banni\u00e8res dynamiques, t\u00e9l\u00e9charger des mod\u00e8les de sc\u00e9narios ou des banni\u00e8res HTML pr\u00e9-dynamis\u00e9es.\n\n<hr>\n\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-12\">\n<h2>Yourbrand<\/h2>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-7\">\n\nAfin de pr\u00e9senter des exemples de sc\u00e9narios et banni\u00e8res plus librement, ADventori a cr\u00e9\u00e9 une marque de d\u00e9mo : Yourbrand.\nC\u2019est une enseigne de bricolage, d\u00e9co et jardin qui poss\u00e8de :&nbsp;\n<ul>\n \t<li>de nombreux points de vente dans toute la France,<\/li>\n \t<li>un site e-commerce,<\/li>\n \t<li>un large catalogue de produits et de services (tutos vid\u00e9o et des cours en magasin),<\/li>\n \t<li>un programme de fid\u00e9lit\u00e9.<\/li>\n<\/ul>\n<\/div>\n<div class=\"col-md-5\">\n<div class=\"row\">\n<div class=\"row\">\n<div class=\"col-md-2\">\n\n&nbsp;\n\n<\/div>\n<div class=\"col-md-8\">\n\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/featured-yourbrand-300x250.png\" alt=\"\" width=\"193\" height=\"161\" class=\"alignnone  wp-image-16344 aligncenter\" srcset=\"https:\/\/v4.adventori.com\/media\/featured-yourbrand.png 300w, https:\/\/v4.adventori.com\/media\/featured-yourbrand-150x125.png 150w\" sizes=\"(max-width: 193px) 100vw, 193px\" \/>\n\n<\/div>\n<div class=\"col-md-2\">\n\n&nbsp;\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<hr>\n\n<div class=\"row\">\n<div class=\"col-md-12\">\n<h2 style=\"text-align: left;\">Les mod\u00e8les de sc\u00e9narios<\/h2>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-6\">\n<h3>4 sc\u00e9narios type<\/h3>\nNous vous pr\u00e9sentons ici 4 sc\u00e9narios pour vous inspirer.\n<ol>\n \t<li><a href=\"#scenario1\" class=\"smoothScroll\">Sc\u00e9nario g\u00e9olocalisation, m\u00e9t\u00e9o et web-to-store<\/a><\/li>\n \t<li><a href=\"#scenario2\" class=\"smoothScroll\">Sc\u00e9nario web-to-store : banni\u00e8re + landing page<\/a><\/li>\n \t<li><a href=\"#scenario3\" class=\"smoothScroll\">Retargeting produit<\/a><\/li>\n \t<li><a href=\"#scenario4\" class=\"smoothScroll\">Retargeting services<\/a><\/li>\n<\/ol>\n<\/div>\n&nbsp;\n<div class=\"col-md-6\">\n\nLes sc\u00e9narios sont accompagn\u00e9s, selon les cas, de :\n<ul>\n \t<li>1 page de validation type pour tester toutes les banni\u00e8res<\/li>\n \t<li>1 mod\u00e8le de sc\u00e9nario au format Excel<\/li>\n \t<li>1 banni\u00e8re HTML 300&#215;600 dynamis\u00e9e (autres formats \u00e0 venir)<\/li>\n \t<li>1 base de donn\u00e9es produit + 1 base de donn\u00e9es points de vente<\/li>\n \t<li>1 rapport de campagne (\u00e0 venir).<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"row\">\n<h2><\/h2>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-12\">\n<p style=\"text-align: left;\">Vous pourrez r\u00e9utiliser ces mod\u00e8les types d\u00e9j\u00e0 \u00e0 nos specs pour vos propres campagnes.<\/p>\n\n<\/div>\n<\/div>\n<div class=\"row\">\n\n<hr>\n\n<div class=\"col-md-12\">\n<h2 id=\"scenario1\">Sc\u00e9nario 1 :&nbsp;G\u00e9olocalisation, m\u00e9t\u00e9o et Web-to-Store<\/h2>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-7\">\n\n<span style=\"text-decoration: underline;\">Constat<\/span>\n<ul>\n \t<li>Yourbrand a une client\u00e8le particuli\u00e8re, avec des achats&nbsp;tr\u00e8s diff\u00e9rents selon le profil de l&rsquo;internaute (urbain vs rural), mais aussi&nbsp;selon la m\u00e9t\u00e9o du jour.<\/li>\n \t<li>Les franchises Yourbrand demandent \u00e0 \u00eatre mises en avant dans les campagnes digitales.<\/li>\n<\/ul>\n<span style=\"text-decoration: underline;\">Campagne<\/span>\n\nEn partant de ce constat, Yourbrand a d\u00e9cid\u00e9 de lancer une campagne data-driven pour son offre Sp\u00e9cial \u00e9t\u00e9. Cela lui permettra d&rsquo;afficher l&rsquo;offre la plus pertinente selon le profil de l&rsquo;internaute&nbsp;(lieu de r\u00e9sidence + m\u00e9t\u00e9o)&nbsp;et de mettre en avant les Yourbrand \u00e0&nbsp;proximit\u00e9.\n\n<span style=\"color: #333333;\"><\/span><span style=\"text-decoration: underline;\">El\u00e9ments pour cr\u00e9er cette campagne<\/span>\n<ul>\n \t<li>un sc\u00e9nario au format excel qui liste quel message afficher pour chaque situation<\/li>\n \t<li>une base de donn\u00e9es produit<\/li>\n \t<li>une base de donn\u00e9es de points de vente<\/li>\n \t<li>une banni\u00e8re dynamique 300&#215;600 au format HTML.<\/li>\n<\/ul>\n<strong><a href=\"\/?p=15077\">Cliquez ici pour t\u00e9l\u00e9charger un ZIP de tous ces \u00e9l\u00e9ments<\/a><\/strong>. &nbsp;\n\n&nbsp;\n<p style=\"text-align: left;\"><a href=\"https:\/\/bo.adventori.com\/validation\/XBL_eCsWRoupVkk8T8e2nYDAzKgClBjLLjAt4jAb-JM\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #ffffff;\"><button class=\"btn btn-primary\">Testez ce sc\u00e9nario sur la page de simulation<\/button><\/span><\/a><\/p>\n\n<\/div>\n<div class=\"col-md-5\">\n<div class=\"row\">\n<div class=\"col-md-12\">\n\n&nbsp;\n\n<\/div>\n<\/div>\n<p style=\"text-align: center;\"><span style=\"text-decoration: underline;\">Sc\u00e9nario g\u00e9olocalisation &amp; m\u00e9t\u00e9o<\/span><\/p>\n<p style=\"text-align: center;\"><\/p>\n<span style=\"text-decoration: underline;\">\n<\/span>\n<div class=\"row\" style=\"text-align: center;\"><span style=\"text-decoration: underline;\">\n<\/span>\n<div class=\"col-md-1\">\n\n&nbsp;\n\n&nbsp;\n\n<\/div>\n<div class=\"col-md-5\"><a  href=\"https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori.png\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-150x300.png\" alt=\"scenario1-meteo-adventori\" width=\"150\" height=\"300\" class=\"alignnone wp-image-14628 size-medium\" srcset=\"https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-150x300.png 150w, https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-75x150.png 75w, https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori.png 376w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><\/div>\n<div class=\"col-md-6\"><a  href=\"https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-2.png\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-2-150x300.png\" alt=\"scenario1-meteo-adventori-2\" width=\"150\" height=\"300\" class=\"alignnone wp-image-14631 size-medium\" srcset=\"https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-2-150x300.png 150w, https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-2-75x150.png 75w, https:\/\/v4.adventori.com\/media\/scenario1-meteo-adventori-2.png 376w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"col-md-12\">\n\n<hr>\n\n<\/div>\n<div class=\"col-md-12\">\n<h2 id=\"scenario2\">Sc\u00e9nario 2 : Web-to-store &#8211; Banni\u00e8re et landing page<\/h2>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-7\">\n\n<span style=\"text-decoration: underline;\">Constat<\/span>\n<ul>\n \t<li>Forte demande des franchis\u00e9s pour lancer des op\u00e9rations&nbsp;qui g\u00e9n\u00e8rent du trafic en magasin.<\/li>\n \t<li>Besoin d&rsquo;une landing page web-to-store \/ store locator pour faciliter l&rsquo;arriv\u00e9e en magasin. L&rsquo;enseigne voudrait lancer cette fonctionnalit\u00e9 mais n&rsquo;en a pas les ressources.<\/li>\n \t<li>Avec des op\u00e9rations promotionnelles qui changent chaque semaine, Yourbrand fait face \u00e0 des co\u00fbts de cr\u00e9ation de banni\u00e8res \u00e9lev\u00e9s.<\/li>\n<\/ul>\n<span style=\"text-decoration: underline;\">Campagne<\/span>\n\nPour g\u00e9n\u00e9rer du trafic en magasin Yourbrand lance son op\u00e9ration <em>Mois de la d\u00e9co<\/em>.&nbsp;ADventori va accompagner la marque pour mettre en place un dispositif compos\u00e9 de :\n<strong>Banni\u00e8res dynamiques<\/strong>\nChaque semaine une offre diff\u00e9rente est automatiquement mise en avant dans la banni\u00e8re: peinture, carrelage, papier peint ou parquet. Les adresses des Yourbrand \u00e0 proximit\u00e9 sont indiqu\u00e9es au bas de la cr\u00e9a.\n<strong>Landing page dynamique&nbsp;&amp; web-to-store&nbsp;<\/strong>\nAu clic, l\u2019internaute est redirig\u00e9 vers une landing page qui reprend automatiquement l\u2019offre de la banni\u00e8re et qui affiche les points de vente \u00e0 proximit\u00e9 avec leurs coordonn\u00e9es, leurs horaires, les services\u2026 Cette landing page peut \u00eatre au choix en mode Carte ou en mode Liste.\nSi la marque le d\u00e9cide, elle pourra utiliser ce dispositif en fil rouge ou en landing page seule.\n\n<span style=\"text-decoration: underline;\">Les \u00e9l\u00e9ments<\/span>\n\nPour cr\u00e9er cette campagne, voici les \u00e9l\u00e9ments utilis\u00e9s :\n<ul>\n \t<li>un sc\u00e9nario au format excel qui liste quel message afficher pour chaque situation<\/li>\n \t<li>une base de donn\u00e9es de points de vente<\/li>\n \t<li>une banni\u00e8re dynamique 300&#215;600 au format HTML.<\/li>\n<\/ul>\n<strong><a href=\"\/?p=15077\">Cliquez ici pour t\u00e9l\u00e9charger un ZIP de tous ces \u00e9l\u00e9ments<\/a><\/strong>. &nbsp;\n\n&nbsp;\n\n<a href=\"https:\/\/bo.adventori.com\/validation\/pjLGgP-9T8ic-AdQIo5XIZtVM6dyPBJk_JHe3Pub10o\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"btn btn-primary\"><span>Testez ce sc\u00e9nario sur <\/span><span>la page de simulation<\/span><\/button><\/a>\n\n<\/div>\n<div class=\"col-md-5\">\n<p style=\"text-align: center;\"><\/p>\n\n<div class=\"row\" style=\"text-align: center;\">\n<div class=\"col-md-1\">\n\n&nbsp;\n\n<\/div>\n<div class=\"col-md-11\"><\/div>\n<div class=\"col-md-11\"><span style=\"text-decoration: underline;\">Landing page &#8211; mode Liste<\/span><a  href=\"https:\/\/v4.adventori.com\/media\/FR_landing-1.jpg\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/FR_landing-1-228x300.jpg\" alt=\"FR_landing_desktop_mode liste\" width=\"228\" height=\"300\" class=\"aligncenter wp-image-12984 size-medium\" srcset=\"https:\/\/v4.adventori.com\/media\/FR_landing-1-228x300.jpg 228w, https:\/\/v4.adventori.com\/media\/FR_landing-1-114x150.jpg 114w, https:\/\/v4.adventori.com\/media\/FR_landing-1-777x1024.jpg 777w, https:\/\/v4.adventori.com\/media\/FR_landing-1.jpg 1155w\" sizes=\"(max-width: 228px) 100vw, 228px\" \/><\/a>\n\n<span style=\"text-decoration: underline;\">Landing page &#8211; mode Carte<\/span>\n\n<a  href=\"https:\/\/v4.adventori.com\/media\/FR_landing_carte_adresse.jpg\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/FR_landing_carte_adresse-300x259.jpg\" alt=\"Landing page DCO\" width=\"243\" height=\"210\" class=\"aligncenter wp-image-12987\" srcset=\"https:\/\/v4.adventori.com\/media\/FR_landing_carte_adresse-300x259.jpg 300w, https:\/\/v4.adventori.com\/media\/FR_landing_carte_adresse-150x129.jpg 150w, https:\/\/v4.adventori.com\/media\/FR_landing_carte_adresse-1024x884.jpg 1024w, https:\/\/v4.adventori.com\/media\/FR_landing_carte_adresse.jpg 1168w\" sizes=\"(max-width: 243px) 100vw, 243px\" \/><\/a>\n\n<\/div>\n<div class=\"col-md-11\"><\/div>\n<div class=\"col-md-11\"><\/div>\n\n<hr>\n\n<\/div>\n<\/div>\n<div class=\"col-md-12\">\n\n<hr>\n\n<\/div>\n<div class=\"col-md-12\">\n<h2 id=\"scenario3\">Sc\u00e9nario 3 :&nbsp;Retargeting produit<\/h2>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-7\">\n\n<span style=\"text-decoration: underline;\">Constat<\/span>\n<ul>\n \t<li>Yourbrand veut&nbsp;lancer une campagne de retargeting afin de d\u00e9velopper ses ventes e-commerce.<\/li>\n \t<li>Ce retargeting doit apporter une offre et un message pertinents, mettre en avant les tops ventes et respecter la&nbsp;charte graphique de l&rsquo;entreprise.<\/li>\n \t<li>Yourbrand voudrait mettre \u00e9galement en avant un de ses services : les tutos.<\/li>\n<\/ul>\n<span style=\"text-decoration: underline;\">Campagne<\/span>\n\nADventori a accompagn\u00e9 Yourbrand dans la cr\u00e9ation d&rsquo;un retargeting sc\u00e9naris\u00e9 et qualitatif. Le message, le visuel et l\u2019offre s\u2019adaptent selon :\n<ul>\n \t<li>l\u2019avanc\u00e9e dans le tunnel de conversion : home page, page de cat\u00e9gorie, de produit, abandon de panier<\/li>\n \t<li>les produits visit\u00e9s et leur cat\u00e9gorie ( bricolage, d\u00e9coration et jardin )<\/li>\n \t<li>les top ventes \/ top produits du moment<\/li>\n<\/ul>\n<span style=\"text-decoration: underline;\">Les \u00e9l\u00e9ments<\/span>\n\nPour cr\u00e9er cette campagne, voici les \u00e9l\u00e9ments utilis\u00e9s :\n<ul>\n \t<li>un sc\u00e9nario au format excel qui liste quel message afficher pour chaque situation<\/li>\n \t<li>une base de donn\u00e9es produit et tutos<\/li>\n \t<li><span>une banni\u00e8re dynamique 300&#215;600 au format HTML.<\/span><\/li>\n<\/ul>\n<strong><a href=\"\/?p=15077\">Cliquez ici pour t\u00e9l\u00e9charger un ZIP de tous ces \u00e9l\u00e9ments<\/a><\/strong>. &nbsp;\n\n&nbsp;\n\n<a href=\"https:\/\/bo.adventori.com\/validation\/OsP9GgCJRcKbXCReyYXJTti9HUW6Kwh1jajUVPAcIMY\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"btn btn-primary\"><span style=\"color: #ffffff;\">Testez ce sc\u00e9nario sur la page de simulation<\/span><\/button><\/a>\n\n<\/div>\n<div class=\"col-md-5\">\n<p style=\"text-align: center;\"><\/p>\n<p style=\"text-align: center;\"><span style=\"text-decoration: underline;\">Sc\u00e9nario retargeting produit<\/span><\/p>\n<span style=\"text-decoration: underline;\">\n<\/span>\n<div class=\"row\" style=\"text-align: center;\"><span style=\"text-decoration: underline;\">\n<\/span>\n<div class=\"col-md-1\">\n<p style=\"text-align: center;\"><\/p>\n<p style=\"text-align: center;\"><\/p>\n\n<\/div>\n<div class=\"col-md-5\"><a  href=\"https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-1.png\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-1-150x300.png\" alt=\"scenario2-retargeting-produit-jardin-1-adventori\" width=\"150\" height=\"300\" class=\"alignnone wp-image-14657 size-medium\" srcset=\"https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-1-150x300.png 150w, https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-1-75x150.png 75w, https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-1.png 301w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><\/div>\n<div class=\"col-md-6\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-2-151x300.png\" alt=\"scenario2-retargeting-produit-jardin-2-adventori\" width=\"151\" height=\"300\" class=\"alignnone size-medium wp-image-14660\" srcset=\"https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-2-151x300.png 151w, https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-2-75x150.png 75w, https:\/\/v4.adventori.com\/media\/scenario2-retargeting-produit-jardin-2.png 302w\" sizes=\"(max-width: 151px) 100vw, 151px\" \/><\/div>\n<\/div>\n<\/div>\n<div class=\"col-md-12\">\n\n<hr>\n\n<\/div>\n<div class=\"col-md-12\">\n<h2 id=\"scenario4\">Sc\u00e9nario 4 :&nbsp;Retargeting Pages service<\/h2>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-7\">\n\n<span style=\"text-decoration: underline;\">Constat<\/span>\n<ul>\n \t<li>Yourbrand veut lancer une campagne de retargeting pour mettre en avant&nbsp;son offre de services compos\u00e9e de tutos&nbsp;sur son site et de ses cours dans ses points de vente.<\/li>\n \t<li>Cette campagne doit pouvoir \u00eatre utilis\u00e9e en alternance&nbsp;lors du retargeting produit. Le but : mettre en avant le service et&nbsp;diminuer la r\u00e9p\u00e9tition du message afin pour pouvoir augmenter le capping.<\/li>\n<\/ul>\n<span style=\"text-decoration: underline;\">Campagne<\/span>\n\nADventori a accompagn\u00e9 Yourbrand pour sc\u00e9nariser son retargeting. La proposition de services \u00e9volue selon les th\u00e9matiques visit\u00e9es et l\u2019avanc\u00e9e de l\u2019internaute dans le tunnel de conversion.\nLes messages sont \u00e9galement adapt\u00e9s selon les cours dispens\u00e9s \u00e0 proximit\u00e9 de l\u2019internaute.\n\n<span style=\"text-decoration: underline;\">Les \u00e9l\u00e9ments<\/span>\n\nPour cr\u00e9er cette campagne, voici les \u00e9l\u00e9ments utilis\u00e9s :\n<ul>\n \t<li>un sc\u00e9nario au format excel qui liste quel message afficher pour chaque situation<\/li>\n \t<li>une base de donn\u00e9es&nbsp;services (tutos et cours)<\/li>\n \t<li>une base de donn\u00e9es de points de vente<\/li>\n \t<li><span>une banni\u00e8re dynamique 300&#215;600 au format HTML.<\/span><\/li>\n<\/ul>\n<strong><a href=\"\/?p=15077\">Cliquez ici pour t\u00e9l\u00e9charger un ZIP de tous ces \u00e9l\u00e9ments<\/a><\/strong>. &nbsp;\n\n&nbsp;\n\n<a href=\"https:\/\/bo.adventori.com\/validation\/Xr6kPaBHQcG8jFPcUy-KVq0R6hI94b--IY0rSIY9PLg\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"btn btn-primary\"><span style=\"color: #ffffff;\">Testez ce sc\u00e9nario sur la page de simulation<\/span><\/button><\/a>\n\n<\/div>\n<div class=\"col-md-5\">\n<p style=\"text-align: center;\"><\/p>\n<p style=\"text-align: center;\"><span style=\"text-decoration: underline;\">Sc\u00e9nario retargeting services<\/span><\/p>\n<span style=\"text-decoration: underline;\">\n<\/span>\n<div class=\"row\" style=\"text-align: center;\"><span style=\"text-decoration: underline;\">\n<\/span>\n<div class=\"col-md-1\">\n\n&nbsp;\n\n&nbsp;\n\n<\/div>\n<div class=\"col-md-5\"><a  href=\"https:\/\/v4.adventori.com\/media\/scenario4-retargeting-service-1.png\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/scenario4-retargeting-service-1-150x300.png\" alt=\"scenario4-retargeting-service-1\" width=\"150\" height=\"300\" class=\"alignnone wp-image-14663 size-medium\" srcset=\"https:\/\/v4.adventori.com\/media\/scenario4-retargeting-service-1-150x300.png 150w, https:\/\/v4.adventori.com\/media\/scenario4-retargeting-service-1-75x150.png 75w, https:\/\/v4.adventori.com\/media\/scenario4-retargeting-service-1.png 301w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><\/div>\n<div class=\"col-md-6\"><a  href=\"https:\/\/v4.adventori.com\/media\/scenario4-retargeting-2.png\" data-rel=\"lightbox-gallery-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/v4.adventori.com\/media\/scenario4-retargeting-2-150x300.png\" alt=\"scenario4-retargeting-2\" width=\"150\" height=\"300\" class=\"alignnone wp-image-14666 size-medium\" srcset=\"https:\/\/v4.adventori.com\/media\/scenario4-retargeting-2-150x300.png 150w, https:\/\/v4.adventori.com\/media\/scenario4-retargeting-2-75x150.png 75w, https:\/\/v4.adventori.com\/media\/scenario4-retargeting-2.png 301w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-12\">\n\n<hr>\n\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-md-12\" style=\"text-align: center;\">\n\n&nbsp;\n\nCes exemples sont des versions simplifi\u00e9es de campagnes types afin de vous aider \u00e0 concevoir les v\u00f4tres.\nN\u2019h\u00e9sitez pas \u00e0 consulter notre page Cr\u00e9ative Lab ou \u00e0 nous contacter pour en savoir plus.\n\n&nbsp;\n\n<\/div>\n<div class=\"col-md-12\" style=\"text-align: center;\">\n<div class=\"row\">\n<div class=\"col-md-6\">\n\n<a href=\"\/?p=17005\"><button class=\"btn btn-primary\">Creative Lab<\/button><\/a>\n\n<\/div>\n<div class=\"col-md-6\">\n\n<a href=\"http:\/\/www.adventori.com\/fr\/avec-nous\/nous-contacter\/\"><button class=\"btn btn-primary\">Nous contacter<\/button><\/a>\n\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-md-12\">\n<div class=\"col-md-6\">\n<div><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>TESTER &#8211; S&rsquo;INSPIRER &#8211; SC\u00e9NARISER &nbsp; Cette page est un support pour vous aider \u00e0 cr\u00e9er vos campagnes dynamiques. A travers les sc\u00e9narios types pr\u00e9sent\u00e9s, vous pourrez tester en live des banni\u00e8res dynamiques, t\u00e9l\u00e9charger des mod\u00e8les de sc\u00e9narios ou des banni\u00e8res HTML pr\u00e9-dynamis\u00e9es. Yourbrand Afin de pr\u00e9senter des exemples de sc\u00e9narios et banni\u00e8res plus librement, &hellip; <a href=\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/\">Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":16339,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[274,6],"tags":[167,180,181,198,199],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yourbrand : Mod\u00e8les de campagnes DCO | ADventori<\/title>\n<meta name=\"description\" content=\"Tester, s&#039;inspirer, sc\u00e9nariser. Cette page est un support pour vous aider \u00e0 cr\u00e9er vos campagnes dynamiques : sc\u00e9narios, banni\u00e8res et bases de donn\u00e9es.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yourbrand : Mod\u00e8les de campagnes DCO | ADventori\" \/>\n<meta property=\"og:description\" content=\"Tester, s&#039;inspirer, sc\u00e9nariser. Cette page est un support pour vous aider \u00e0 cr\u00e9er vos campagnes dynamiques : sc\u00e9narios, banni\u00e8res et bases de donn\u00e9es.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/\" \/>\n<meta property=\"og:site_name\" content=\"ADventori\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-08T12:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-08T12:30:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/v4.adventori.com\/media\/try_our_demo_live.png\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@adventori\" \/>\n<meta name=\"twitter:site\" content=\"@adventori\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carole Ellouk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/v4.adventori.com\/#organization\",\"name\":\"ADventori\",\"url\":\"https:\/\/v4.adventori.com\/\",\"sameAs\":[\"https:\/\/twitter.com\/adventori\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/\",\"url\":\"\/media\/Large_Logo-ADventori_Couleur_2015.png\",\"contentUrl\":\"\/media\/Large_Logo-ADventori_Couleur_2015.png\",\"width\":400,\"height\":133,\"caption\":\"ADventori\"},\"image\":{\"@id\":\"https:\/\/v4.adventori.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/v4.adventori.com\/#website\",\"url\":\"https:\/\/v4.adventori.com\/\",\"name\":\"ADventori\",\"description\":\"LESS ADS, MORE EFFICIENT ADS\",\"publisher\":{\"@id\":\"https:\/\/v4.adventori.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/v4.adventori.com\/search\/{search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/#primaryimage\",\"url\":\"https:\/\/v4.adventori.com\/media\/try_our_demo_live.png\",\"contentUrl\":\"https:\/\/v4.adventori.com\/media\/try_our_demo_live.png\",\"width\":300,\"height\":250},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/#webpage\",\"url\":\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/\",\"name\":\"Yourbrand : Mod\u00e8les de campagnes DCO | ADventori\",\"isPartOf\":{\"@id\":\"https:\/\/v4.adventori.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/v4.adventori.com\/fr\/creative-lab-fr\/demos-live-et-modeles-de-campagnes\/#primaryimage\"},\"datePublished\":\"2021-07-08T12:30:00+00:00\",\"dateModified\":\"2021-07-08T12:30:45+00:00\",\"description\":\"Tester, s'inspirer, sc\u00e9nariser. 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