Campaign goals
Retargeting campaign promoting Club Med’s resorts, launched in France, Belgium and Switzerland.
Scenario
The offers displayed are adapted according to:
- The last seen resort(s) by the user on Club Med’s website, “You have seen”
- Similar resorts to the ones seen, “You will also like”.
When clicking on the banner, redirection to the chosen resort’s website page.
Dynamic criteria
- Browsing history
- Prices and promotional offers feed
Seen resorts: La Caravelle, Guadeloupe & Turquoise, Turks et Caïcos
Seen resorts: Aime la Plagne, France & Saint Moritz Roi Soleil, Switzerland
Click on the banners to launch them.