Objective
Acquisition campaign, exclusively in site skin ads promoting the « Unbeatable Offers » by Cdiscount.
Scenario
The skin ad displays a countdown showing how much time is left to take advantage of the offers displayed.
Two offers are displayed randomly amongst the product feed, with their available stock.
When clicking on:
- The skin header, redirection to the “Unbeatable Offers” general page
- One of the offers, redirection to the clicked offer’s page.
Data used
- Time
- Product feed: name + image + stock + price