Campaign goal
Drive-to-Store and display CRM campaign
Scenario
The banner and the message evolve depending of :
- The user’s profile and history with the brand (product affinity / purchase channel)
- His geolocation and opening hours of the closest stores
Dynamic criteria
- Advertisers DMP (Ysance)
- User’s location
- List of point of sales
- Images & Wording
Click on the images below to launch the videos :
Banner displayed to a user located in Lyon, used to purchase in store
Banner displayed to a user located in Marseille, used to purchase online
Banner displayed to a user located in Clermont-Ferrand, used to purchase in store
Banner displayed to a user located in Lille, used to purchase in store